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Digital Social Media (DSM)
- D class assignments for graduate students available; Email: gradasc@usc.edu.
- All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ Technology fee. There is no technology fee charged for the summer term. Phone (213)740-5297, or email asctech@usc.edu for questions.
Explores the sector of digital social media and online communities, with a focus on user experience, social impact, strategic content creation and models for success.
- Restriction: Registration open to the following major(s): Digital Social Media
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21850D | 001 | Lecture | 2:00-4:50pm | Monday | 6 of 55 | Misha Kouzeh | ASC204 | ||
21851D | 001 | Lecture | 2:00-4:50pm | Tuesday | 13 of 55 | Freddy Nager | ASC204 | ||
21852D | 001 | Lecture | 6:00-8:50pm | Monday | 0 of 55 | Misha Kouzeh | ASC204 | ||
21853D | 001 | Lecture | 6:00-8:50pm | Tuesday | 2 of 55 | Freddy Nager | ASC204 |
Strategies and decision-making for development and management of online sites, mobile apps and social platforms, including search optimization, monetization, product development and user experience testing.
- Restriction: Registration open to the following major(s): Digital Social Media
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21865D | 001 | Lecture | 6:00-8:50pm | Wednesday | 5 of 55 | ANNL105A | |||
21866D | 001 | Lecture | 6:00-8:50pm | Thursday | 0 of 55 | ANNL105A | |||
21867D | 001 | Lecture | 2:00-4:50pm | Wednesday | 12 of 55 | ANNL101 | |||
21868D | 001 | Lecture | 2:00-4:50pm | Thursday | 5 of 55 | ASC204 |
Assess organizations' online needs, to examine the use of the Internet in terms of electronic commerce and global pressures, and design Web page strategies.
- Restriction: Registration open to the following class level(s): Master Student
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21871D | 001 | Lecture | 2:00-4:50pm | Thursday | 14 of 25 | Sarah Dzida | ANN305 |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
- Crosslist: This course is offered by the CMGT department but may qualify for major credit in DSM. To register, enroll in CMGT 591.
Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|---|
21821D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Ben Lee | OFFICE | ||
21822D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Brad Shipley | OFFICE | ||
21823D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Daniela Baroffio | OFFICE | ||
21824D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | David Craig | OFFICE | ||
21825D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21826D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21827D | 001 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |||
21828D | 166 | 1.0 | Lecture | TBA | TBA | 0 of 25 | Ben Lee | OFFICE |
Students produce a working site, app or embedded social platform project with digital/multimedia elements. Development includes pitching, conceptualization and launching of the final project.
- Restriction: Registration open to the following major(s): Digital Social Media
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
21890D | 001 | Lecture | 6:00-8:50pm | Monday | 9 of 20 | Marcela Amiune | ANNL115 | ||
21891D | 001 | Lecture | 6:00-8:50pm | Tuesday | 10 of 20 | Jeffrey Hirsch | ANNL115 |
Special Topics in Digital Social Media.
Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|---|
Brand Strategy for Digital Media | ||||||||||
21897D | 001 | 4.0 | Lecture | 2:00-4:50pm | Tuesday | 0 of 25 | Jeffrey Hirsch | DMC210 | ||
The Future of Advertising: AdTech Innovations & AI Trends | ||||||||||
21899D | 001 | 4.0 | Lecture | 6:00-8:50pm | Thursday | 0 of 25 | Rafael Bracero | ANN209 |