USC Schedule of Classes

Fall 2018

Marketing 533:

Branding Strategy (1.5-3.0 units)

Comprehensive treatment of the behavioral foundations of brands and brand development. Exploration of alternative branding strategies and marketing tools for brand development.
SectionSessionUnitsTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16531R4111.5Lecture5:00-6:20pmMon, Wed53 of 77Diane BadameJKP112session dates
Information accurate as of March 11, 2019 8:08 am.
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