USC Schedule of Classes

Fall 2018

Graduate School of Business Administration 528:

Marketing Management (3.0 units)

Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509 and GSBA 509ab.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
15722D033Lecture6:30-9:30pmWednesday57 of 60Therese WilburJFF233notesession dates
Information accurate as of March 11, 2019 8:08 am.