Graduate School of Business Administration 528:
Marketing Management (3.0 units)
Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509, the former GSBA 509ab, and GSBA 546.
- Restriction: Registration open to the following class level(s): Master Student
- Note: MBA.PM students only. No exceptions.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 15725D | 631 | Lecture | 6:00-9:00pm | Tuesday | 60 of 67 | Diane Badame | JKP210 |    | |
| 15726D | 581 | Lecture | 1:00-4:00pm | Saturday | 51 of 51 | Shantanu Dutta | JKP210 | |