Biopharmaceutical Marketing 503:
Biopharmaceutical Advertising and Communication (3.0 units)
Understand product positioning, timing and market opportunities. Key message development and communication pathways including digital advertising. Write and integrate an advertising and marketing plan.
- Note: Visit bpmk.usc.edu for class meeting dates.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 49295D | 005 | Lecture | TBA | TBA | 30 of 50 | John Park, Ken Wong | OFFICE & ONLINE |   |