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Digital Social Media (DSM)
- D class assignments for graduate students available; Email: gradasc@usc.edu.
- All graduate students (excluding PhDs) will be assessed a $200 per semester "ASCJ Technology fee. There is no technology fee charged for the summer term. Phone (213)740-5297, or email asctech@usc.edu for questions.
Assess organizations' online needs, to examine the use of the Internet in terms of electronic commerce and global pressures, and design Web page strategies.
- Restriction: Registration open to the following class level(s): Master Student
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21871D | 001 | Lecture | 2:00-4:50pm | Thursday | 20 of 25 | Sarah Dzida | ASC331 |  |
Teaches the use and interpretation of digital analytics as well as the use of research design, methodology, and basic statistics for digital sites and apps.
- Restriction: Registration open to the following major(s): Digital Social Media
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21865R | 001 | Lecture | 2:00-4:50pm | Tuesday | 41 of 41 | Marcela Amiune | ASCG26 | | |
| 21866R | 001 | Lecture | 6:00-8:50pm | Tuesday | 40 of 41 | Marcela Amiune | ASCG26 | | |
| 21867R | 001 | Lecture | 2:00-4:50pm | Tuesday | 41 of 41 | Mahta Emrani | ASCG34 | | |
| 21868R | 001 | Lecture | 6:00-8:50pm | Tuesday | 34 of 41 | Mahta Emrani | ASCG34 | |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
- Crosslist: This course is offered by the CMGT department but may qualify for major credit in DSM. To register, enroll in CMGT 591.
- Note: Section 21822 is with Prof. Ben Lee.
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21821D | 001 | 1.0 | Lecture | TBA | TBA | 5 of 35 | Ben Lee | OFFICE |  | |
| 21822D | 001 | 1.0 | Lecture | TBA | TBA | 4 of 25 | Daniela Baroffio | OFFICE | | |
| 21823D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21824D | 001 | 1.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21826D | 166 | 1.0 | Lecture | TBA | TBA | 0 of 25 | Ben Lee | OFFICE | |
Students produce a working site, app or embedded social platform project with digital/multimedia elements. Development includes pitching, conceptualization and launching of the final project.
- Restriction: Registration open to the following major(s): Digital Social Media
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21877D | 001 | Lecture | 2:00-4:50pm | Monday | 17 of 20 | ANNL115 | | ||
| 21878D | 001 | Lecture | 6:00-8:50pm | Monday | 13 of 20 | ANN309 | | ||
| 21879D | 001 | Lecture | 6:00-8:50pm | Tuesday | 19 of 20 | ASC331 | | ||
| 21880D | 001 | Lecture | 6:00-8:50pm | Wednesday | 20 of 20 | ANN409ABC | |
Special Topics in Digital Social Media.
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| User Interface Design | ||||||||||
| 21891D | 001 | 4.0 | Lecture | 2:00-4:50pm | Wednesday | 25 of 25 | ASC231 | | ||
| Brand Strategy for Digital Media | ||||||||||
| 21892D | 001 | 4.0 | Lecture | 2:00-4:50pm | Tuesday | 16 of 25 | Jeffrey Hirsch | ASC331 | PDF (366221 KB) | |
| The Future of Advertising: AdTech Innovations and AI Trends | ||||||||||
| 21893D | 001 | 4.0 | Lecture | 6:00-8:50pm | Wednesday | 11 of 25 | Rafael Bracero | ANN209 | PDF (466257 KB) |  |
| Leveraging Social Media for Social Impact | ||||||||||
| 21894D | 001 | 4.0 | Lecture | 2:00-4:40pm | Wednesday | 16 of 25 | Misha Kouzeh | ANN409ABC | PDF (369825 KB) | |
| Digital Media Innovation | ||||||||||
| 21895D | 001 | 4.0 | Lecture | 6:00-8:50pm | Wednesday | 2 of 25 | ASC231 | PDF (284867 KB) | | |
| Digital Media Product Management | ||||||||||
| 21897D | 001 | 4.0 | Lecture | 6:00-8:50pm | Thursday | 19 of 25 | Shub A | ANN406 | PDF (539357 KB) | |
| Social Media Self-Talk: From Personal Exploration to Commercial Application | ||||||||||
| 21899D | 001 | 4.0 | Lecture | 6:00-8:50pm | Thursday | 2 of 25 | Julianna Kirschner | ANNL115 | PDF (341802 KB) | |