Public Relations Innovation, Strategy and Management 550:
Brand Purpose Communication (2.0 units)
Explores best practices for brand communication, social issue engagement and advocacy, value alignment, guiding stakeholders on purpose communication and planning purpose-led campaigns or projects.
- Restriction: Registration open to the following major(s): Public Relations Innovation, Strategy and Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
70450D | 748 | Lecture | 5:00-6:30pm | Thursday | 4 of 30 | Burghardt Tenderich | ONLINE |