Digital Media Management 510:
Digital Media Buying, Measurement and Analytics (2.0 units)
Examines digital media advertising sales technologies: digital advertising, media buying, digital asset performance measurement and data collection methodologies used for business planning.
- Restriction: Registration open to the following major(s): Digital Media Management
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
20210D | 748 | Lecture | 5:00-6:30pm | Wednesday | 19 of 30 | Jeffrey Thompson | ONLINE | ||
20211D | 748 | Lecture | 5:00-6:30pm | Wednesday | 20 of 30 | Anika Jackson | ONLINE |