collapse allexpand all
Communication Management (CMGT)
- D class assignments for graduate students available; Email: gradasc@usc.edu.
- All graduate students (excluding PhDs) will be assessed a $200 per semester "ASCJ" Technology fee. There is no technology fee charged for the summer term. For more information on the technology fee, call 213-740-5297 or email asctech@usc.edu.
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21701D | 169 | Lecture | TBA | Wednesday | 16 of 90 | Jessica Neff, Austin Roy | ONLINE |   |
Examination of role of communication in developing and implementing business strategy; critical assessment and practice with models, tools, and techniques for communicating change.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21715D | 169 | Lecture | TBA | Thursday | 21 of 80 | Brad Shipley,J. D. Schramm II | ONLINE | |
Basics of multimedia; new forms of audio and video interactive technologies; computer communication networks; social, political, cultural, interpersonal, organizational issues related to emerging communication technologies. (Duplicate credit in former COMM 533.)
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21742D | 060 | Lecture | 6:00-10:10pm | Monday | 13 of 20 | Aaron Settipane | ONLINE | |
Data collection and elementary statistical analysis in communication management. Methods include surveys, focus groups, content analysis, experiments, secondary data sources.
- Restriction: Registration open to the following major(s): Communication Management, Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21752D | 169 | Lecture | TBA | Tuesday | 18 of 90 | Mathew Curtis, Julianna Kirschner | ONLINE | |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21753D | 060 | Lecture | 6:00-10:10pm | Thursday | 21 of 25 | Rafael Bracero | ONLINE | |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21772D | 169 | Lecture | TBA | Tuesday | 66 of 80 | Mayanna Framroze,James Lee, Courtney Pade | ONLINE | |
Specialized writing for persuasive and strategic communication contexts. Intensive focus on public relations writing for print, online, broadcast, and social media.
- Crosslist: This course is offered by the PR department but may qualify for major credit in CMGT. To register, enroll in PR 562.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21193D | 169 | Lecture | TBA | Tuesday | 14 of 80 | Lisa Tush | ONLINE | |
Popular culture and marketing communication; race, gender, sexual orientation and consumer culture; consumption patterns and identity, loyalty and self-actualization; cultural marketing campaigns and socio-political conflict.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21802D | 060 | Lecture | 6:00-10:10pm | Monday | 16 of 24 | Ariela Turndorf | ANN210 & ONLINE | |
How to communicate through storytelling in contemporary culture. Strategic story development for brands, for self-branding, and for social impact. Story creation utilizes narrative theories and workshop-style participatory activities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21810D | 169 | Lecture | TBA | Thursday | 68 of 80 | Mayanna Framroze,Styles Akira, Mahta Emrani,Rafael Bracero,Leah Gunn | ONLINE | |
Communication management research project design and execution - thesis formulation, literature review, methods choice and instrument design. Analysis and reporting with appropriate quantitative or qualitative techniques.
- Prerequisite: CMGT 501 and CMGT 540
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21837D | 169 | Lecture | TBA | TBA | 2 of 20 | Brad Shipley | ONLINE | | |
| 21838D | 059 | Lecture | TBA | TBA | 1 of 20 | Brad Shipley | OFFICE | | |
| 21839D | 059 | Lecture | TBA | TBA | 1 of 20 | Ben Lee | OFFICE | |
Communication management research project design and execution - thesis formulation, literature review, methods choice and instrument design. Analysis and reporting with appropriate quantitative or qualitative techniques.
- Prerequisite: CMGT 597A
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21842D | 169 | Lecture | TBA | TBA | 1 of 20 | Brad Shipley | ONLINE | | |
| 21843D | 059 | Lecture | TBA | TBA | 1 of 20 | Brad Shipley | OFFICE | |