USC Schedule of Classes

Spring 2024

classes begin
registration begins

Marketing 533:

Branding Strategy (1.5-3.0 units)

Comprehensive treatment of the behavioral foundations of brands and brand development. Exploration of alternative branding strategies and marketing tools for brand development.
SectionSessionUnitsTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16531D3723.0Lecture5:00-7:50pmMonday
83 of 83
(5 on waitlist)
Sasha StraussONLINEsession dates
Information accurate as of May 19, 2024 6:14 am.