Marketing 525:
Consumer Behavior (3.0 units)
Theories and applications of consumer behavior in marketing; psychological, social, cultural and ethnic factors influencing consumer behavior.
- Prerequisite: 1 from (GSBA 509 or GSBA 509A or GSBA 528)
- Note: Non-Business student applications are available at www.marshall.usc.edu/registrationpolicies. Please complete and submit to registration@marshall.usc.edu. Students only. Please be mindful of registering for the correct section for your program.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
16518D | 033 | Lecture | 9:30-10:50am | Mon, Wed | 31 of 54 | Diane Badame | JKP112 |