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Communication Management (CMGT)
- D class assignments for graduate students available; Email: gradasc@usc.edu.
- All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ" Technology fee. There is no technology fee charged for the summer term. For more information on the technology fee, call 213-740-5297 or email asctech@usc.edu. All graduate students (excluding PhDs) will be assessed a $150 per
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21701D | 169 | Lecture | TBA | TBA | 23 of 90 | Jessica Neff, Julia Matthews, Austin Roy | ONLINE |   |
Examination of role of communication in developing and implementing business strategy; critical assessment and practice with models, tools, and techniques for communicating change.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21715D | 169 | Lecture | TBA | TBA | 44 of 80 | Brad Shipley,Cynthia Martinez | ONLINE | |
Theory and research on value and attitude formation and change; consequences for communication and behavior.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21719D | 169 | Lecture | TBA | TBA | 63 of 80 | Nithya Muthuswamy, Mathew Curtis, Leah Gunn | ONLINE | |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21751D | 059 | Lecture | 2:00-6:10pm | Thursday | 9 of 20 | Rafael Bracero | ANN209 | |
History and evolution of sports media industry; traditional, new and alternative sports media; globalization of sports; sports promotions and personalities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21761D | 050 | Lecture | 6:00-10:10pm | Mon, Wed | 21 of 22 | Daniel Durbin | ONLINE | |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21772D | 169 | Lecture | TBA | TBA | 52 of 80 | Mayanna Framroze,Courtney Pade,James Lee | ONLINE | |
Communication strategies in a global marketing environment; analysis of global – local challenges and opportunities; effective global integrated communication to create and sustain competitive advantage
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21773D | 059 | Lecture | 6:00-10:10pm | Tuesday | 19 of 22 | Marcela Amiune | ONLINE | |
Practical and theoretical survey of the public relations profession as it is currently practiced, providing a social/contextual backdrop for further study of the field.
- Crosslist: This course is offered by the PR department but may qualify for major credit in CMGT. To register, enroll in PR 561.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21193D | 169 | Lecture | TBA | TBA | 11 of 80 | Laura Jackson | ONLINE | |
Popular culture and marketing communication; race, gender, sexual orientation and consumer culture; consumption patterns and identity, loyalty and self-actualization; cultural marketing campaigns and socio-political conflict.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21802D | 059 | Lecture | 6:00-10:10pm | Monday | 16 of 21 | Ariela Turndorf | ANN210 | |
How to communicate through storytelling in contemporary culture. Strategic story development for brands, for self-branding, and for social impact. Story creation utilizes narrative theories and workshop-style participatory activities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21810D | 169 | Lecture | TBA | TBA | 59 of 80 | Mayanna Framroze,Styles Akira, Rafael Bracero,Mahta Emrani | ONLINE | |
Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21811D | 051 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21812D | 051 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21814D | 059 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21815D | 059 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21816D | 059 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems. Graded CR/NC.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21819D | 051 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Ben Lee | OFFICE | | |
| 21820D | 051 | 1.0 | Lecture | TBA | TBA | 2 of 20 | Daniela Baroffio | OFFICE | | |
| 21821D | 051 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21823D | 059 | 1.0 | Lecture | TBA | TBA | 33 of 34 | Daniela Baroffio | OFFICE | | |
| 21824D | 059 | 1.0 | Lecture | TBA | TBA | 9 of 25 | Ben Lee | OFFICE | | |
| 21825D | 059 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Mike Ananny | OFFICE | | |
| 21828D | 059 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | |
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| Web3 - Generative and Transformative Immersive Technologies in Media | ||||||||||
| 21843D | 059 | 4.0 | Lecture | 6:00-10:10pm | Monday | 3 of 20 | Aaron Settipane | ONLINE | | |