USC Schedule of Classes

Spring 2023

Marketing 445:

New Product Development and Branding (4.0 units)

Learn how marketers create new brands, products and services. Discuss and examine creative ideation, research and development, brand image management and legal issues in branding.
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16492D001Lecture6:00-7:50pmMon, Wed
Canceled
Therese Wilbursession dates
16493R001Lecture12:00-1:50pmTue, Thu46 of 48Rex KovacevichJFF322session dates
Information accurate as of October 2, 2023 7:43 am.