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Communication Management (CMGT)
- D class assignments for graduate students available; Email: gradasc@usc.edu.
- All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ" Technology fee. There is no technology fee charged for the summer term. For more information on the technology fee, call 213-740-5297 or email asctech@usc.edu. All graduate students (excluding PhDs) will be assessed a $150 per
Production and distribution of information within large organizations; information networks, organization structure, control and decision-making functions. Resources necessary for effective organizational communication systems.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21701D | 169 | Lecture | TBA | TBA | 34 of 90 | Jessica Neff, Sabrina Pasztor, Julia Matthews | ONLINE |   |
Roles, responsibilities and requirements of communication functions within corporations; design and implementation of communication plans; strategic message production for internal and external audiences.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21707D | 169 | Lecture | TBA | TBA | 77 of 80 | Jessica Neff, J. D. Schramm II,Leah Gunn | ONLINE | |
Communication consulting skills including facilitation, training,presentation coaching, benefits writing, speech writing, and communication organizational change; consulting basics, proposals, cost estimating, and final reports.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21708D | 001 | Lecture | 6:30-9:20pm | Wednesday | 20 of 20 | Christie Ly | ASC228 | |
How work settings determine communication: basic structures of communication, influence of technology, social contexts and physical space. Applications to management.
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21710R | 001 | Lecture | 6:00-8:50pm | Tuesday | 9 of 20 | Colleen Keough | ASC331 | |
Examines images and image manipulation in communication, management and social control. Synthesizes work ranging from cognition and interpersonal behavior to mass media and popular culture.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21711D | 001 | Lecture | 6:00-8:50pm | Tuesday | 24 of 24 | Daniel Durbin | ONLINE | |
Theory and research on value and attitude formation and change; consequences for communication and behavior.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21717D | 001 | Lecture | 2:00-4:50pm | Wednesday | Canceled | |
Analysis of the innovation dynamics fueled by the information and communication technology revolution; economic, technological, institutional and personal underpinnings of innovation and entrepreneurship
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21724D | 001 | Lecture | 6:30-9:20pm | Thursday | 14 of 24 | Morten Bay | ANN305 | |
Communication research, analysis and strategies for new ventures to establish spread and acceptance in saturated mediascapes. Help founders find persuasive voice and identity.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21725D | 001 | Lecture | 6:30-9:20pm | Wednesday | Canceled | |
Examines luxury fashion marketing communication, focusing on connecting with the audience. Topics include history of the industry, media channels, digital platforms and communicating values.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21727D | 001 | Lecture | 6:00-8:50pm | Monday | 18 of 20 (1 on waitlist) | Alexis Brunswick | ASCG38 | |
Assess organizations' online needs, to examine the use of the Internet in terms of electronic commerce and global pressures, and design Web page strategies.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21737D | 001 | Lecture | 2:00-4:50pm | Thursday | 16 of 20 (5 on waitlist) | Sarah Dzida | ASCG38 | PDF (288033 KB) | |
History, social dynamics, and cultural impact of video games; developments in technology and design; issues confronting the video game industry and organizations.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21746D | 001 | Lecture | 6:00-8:50pm | Thursday | 26 of 26 (2 on waitlist) | Dmitri Williams | ANN406 | |
Communication strategies for product marketing and advertising; communication's role in developing domestic and international marketplaces; practical applications of persuasion theory.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21754D | 001 | Lecture | 2:00-4:50pm | Thursday | 24 of 27 | Marina Kosten | ANN210 | Word (82563 KB) | |
Use of rhetorical theories and communication models to create organizational identification with internal and external audiences; the role of values and ethics in creating identities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21757D | 001 | Lecture | 2:00-4:50pm | Monday | 21 of 22 | Eric Markgraf | ANN309 | | |
| 21758D | 001 | Lecture | 6:30-9:20pm | Tuesday | 12 of 20 | Simon Uwins | ANN309 | | |
| 21759D | 001 | Lecture | 2:00-4:50pm | Tuesday | 14 of 20 | Jeffrey Hirsch | ANN309 | |
Cultural and critical analyses of radio and recording industry development and business strategy; influence of legal and regulatory institutions, impact of new forms of distribution.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21762D | 001 | Lecture | 6:30-9:20pm | Monday | 18 of 20 | Robert Borg | ONLINE | |
Explores foundation of U.S. media policy in the digital age; students prepare White Papers on an urgent issue of contemporary digital media and entertainment policy.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21764D | 001 | Lecture | 6:30-9:20pm | Monday | 22 of 23 (1 on waitlist) | Angela Barrick | ANN210 | |
In-depth analysis of the challenges confronting the entertainment industry in the wake of media convergence including a survey of media convergence history and theories.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21765D | 001 | Lecture | 6:00-8:50pm | Tuesday | 18 of 20 (1 on waitlist) | Joshua Feldman | ASC328 | PDF (400519 KB) | |
Focuses on management, production and distribution of scripted film, television and web stories to understand visual storytelling as a communicative strategy for advertising and education.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21767D | 001 | Lecture | 6:30-9:20pm | Thursday | 18 of 22 (1 on waitlist) | Adam Fratto | ONLINE | PDF (511987 KB) | |
Applies communication theory and research to understand emerging marketing communication topics and issues.
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21768R | 001 | Lecture | 5:30-8:20pm | Monday | 20 of 20 | Courtney Pade | ASC240 | |
Foundational and advanced practices for copywriting and related design incommunication; integrated analysis of concepts and pragmatics surrounding creativity forcommunication effectiveness
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21769D | 001 | Lecture | 6:30-9:20pm | Monday | 19 of 21 | Eric Markgraf | ANN309 | |
Analysis and development of online communication and marketing campaigns; exploration of current Internet best practices in social media, SEM, privacy, location-based marketing, and online measurement.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21770D | 001 | Lecture | 6:00-8:50pm | Thursday | 22 of 28 | Rich Guest | ASC328 | | |
| 21771D | 001 | Lecture | 6:00-8:50pm | Wednesday | 24 of 25 | Mayanna Framroze | ONLINE | |
Communication strategies in a global marketing environment; analysis of global – local challenges and opportunities; effective global integrated communication to create and sustain competitive advantage
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21775D | 001 | Lecture | 2:00-4:50pm | Thursday | 26 of 27 (1 on waitlist) | Ted Skidmore | ASCG34 | PDF (333165 KB) | |
| 21776D | 001 | Lecture | 6:30-9:20pm | Tuesday | 21 of 24 | Marcela Amiune | ONLINE | | |
| 21778D | 169 | Lecture | TBA | TBA | 70 of 80 | Paolo Sigismondi,Styles Akira, Rafael Bracero,Courtney Pade,James Lee | ONLINE | |
Specialized writing for persuasive and strategic communication contexts. Intensive focus on public relations writing for print, online, broadcast, and social media.
- Crosslist: This course is offered by the PR department but may qualify for major credit in CMGT. To register, enroll in PR 562.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21559D | 169 | Lecture | TBA | TBA | 17 of 80 | Lisa Tush | ONLINE | |
How to use effective organizational communication to facilitate crisis prevention, provide leadership during a crisis and manage organizational change.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21849D | 169 | Lecture | TBA | TBA | 43 of 80 | Brad Shipley,Cynthia Martinez | ONLINE | |
Evolution, models, metrics and stakeholders. Key communication issues in designing and implementing initiatives, CSR reporting, strategic partnerships and online communities. Analysis of communication paradoxes.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21795D | 001 | Lecture | 6:30-9:20pm | Tuesday | 13 of 20 | Catie Saralegui | ASC228 | PDF (454513 KB) | |
Examination of social scientific theory and research on patterns of media content; effects of mass media exposure on individuals and society; and industry practices.
- Restriction: Registration open to the following major(s): Communication Management
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21804R | 001 | Lecture | 6:30-9:20pm | Wednesday | 30 of 30 | David Craig,Monica Koyama | ASC204 | |
How to communicate through storytelling in contemporary culture. Strategic story development for brands, for self-branding, and for social impact. Story creation utilizes narrative theories and workshop-style participatory activities.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21808D | 001 | Lecture | 6:00-8:50pm | Monday | 20 of 24 | Mayanna Framroze | ANNL101 | |
Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21810D | 001 | 1.0-12.0 | Lecture | TBA | TBA | 0 of 25 | Ben Lee | OFFICE | | |
| 21811D | 001 | 1.0-12.0 | Lecture | TBA | TBA | 0 of 25 | Jessica Neff | OFFICE | | |
| 21812D | 001 | 1.0-12.0 | Lecture | TBA | TBA | 0 of 25 | Daniela Baroffio | OFFICE | | |
| 21813D | 001 | 1.0-12.0 | Lecture | TBA | TBA | 1 of 25 | Lynn Miller,Aimei Yang | OFFICE | | |
| 21814D | 001 | 1.0-12.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21815D | 001 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21816D | 371 | 1.0 | Lecture | TBA | TBA | 3 of 3 | Christina Bellantoni | OFFICE | | |
| 21817D | 879 | 1.0 | Lecture | TBA | TBA | 3 of 3 | Gabriel Kahn,Christopher Smith | OFFICE | | |
| 21818D | 683 | 1.0 | Lecture | TBA | TBA | 2 of 2 | Willow Bay | OFFICE | | |
| 21819D | 166 | 1.0-12.0 | Lecture | TBA | TBA | 1 of 25 | Jessica Neff | OFFICE | |
Field experience in applying communication principles to settings in organizations, campaigns, or other contexts; analysis and assessment of issues and problems. Graded CR/NC.
- Restriction: Registration open to the following major(s): Global Communication, Communication Management, Communication, Digital Social Media, Public Diplomacy (Practitioner and Mid-Career Professional),, Public Diplomacy
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| 21821D | 001 | 1.0 | Lecture | TBA | TBA | 27 of 40 | Ben Lee | OFFICE | | |
| 21822D | 001 | 1.0 | Lecture | TBA | TBA | 28 of 30 | Daniela Baroffio | OFFICE | | |
| 21823D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Nick Cull | OFFICE | | |
| 21824D | 001 | 1.0 | Lecture | TBA | TBA | 1 of 25 | Larry Gross | OFFICE | | |
| 21825D | 001 | 2.0 | Lecture | TBA | TBA | 0 of 25 | OFFICE | | ||
| 21826D | 166 | 1.0 | Lecture | TBA | TBA | 2 of 25 | Ben Lee | OFFICE | | |
| 21827D | 166 | 1.0 | Lecture | TBA | TBA | 2 of 25 | Daniela Baroffio | OFFICE | |
| Section | Session | Units | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|---|
| All at Once: Barriers to Inequality in Hollywood and Solutions for Change | ||||||||||
| 21847D | 001 | 4.0 | Lecture | 5:00-7:50pm | Wednesday | 9 of 12 | Stacy Smith | ANN209 | | |