Marketing 530:

New Product Development (3.0 units)

Systematic approach to product development and management; processes, techniques, and concepts firms use to develop, test, and introduce products and to manage products over their lifecycle.
54 of 54
Laurence VincentJKP104session dates
16528R033Lecture9:00-11:50amSaturday29 of 54Laurence VincentJKP204session dates
Information accurate as of October 6, 2022 11:00 am.
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