Marketing Analytics (3.0 units)
Applications and models of marketing-related data analyses to the development of data-driven marketing strategies and making data-driven marketing decisions. Duplicates credit in the former DSO 566.
- Restriction: Registration open to the following major(s): Accounting, Business Administration/East Asian Area Studies, Business Administration/Industrial & Systems Engineering, Business Administration/Jewish Nonprofit Management, Business Administration/Pharmacy, Business Administration/Real Estate Development, Business Administration/Social Work, Business Research, Business Taxation, Business Analytics, Gerontology/Business Administration, Business Administration, Juris Doctor/Business Administration, Law/Business Taxation, Medicine/Business Administration, Marketing, Social Entrepreneurship, Business Administration/Urban Planning, Business Administration/Systems Architecting and Engineering, Global Supply Chain Management, Public Health/Social Entrepreneurship
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
- Crosslist: This course is offered by the MKT department but may qualify for major credit in DSO. To register, enroll in MKT 566.
- Note: Sections 16522, 16542, and 16546 are for MBA and other graduate students. Section 16544 is for MS Marketing Students only. Section 16545 is for MS Business Analytics Students only. Please be mindful of registering for the correct section for your program.
|16522R||033||Lecture||6:30-9:30pm||Thursday||24 of 25 (8 on waitlist)||Kalinda Ukanwa||JKP102||PDF (339896 KB)|
|16542R||033||Lecture||11:00-12:20pm||Tue, Thu||39 of 42 (2 on waitlist)||Kalinda Ukanwa||JKP104||PDF (339677 KB)|
|16544D||033||Lecture||6:30-9:30pm||Thursday||27 of 29||Kalinda Ukanwa||JKP102||PDF (339896 KB)|
|16545D||033||Lecture||11:00-12:20pm||Tue, Thu||8 of 12 (1 on waitlist)||Kalinda Ukanwa||JKP104||PDF (339677 KB)|
|16546R||033||Lecture||3:30-4:50pm||Tue, Thu||52 of 55 (1 on waitlist)||Kalinda Ukanwa||JKP112||PDF (339677 KB)|