Biopharmaceutical Marketing 503:

Biopharmaceutical Advertising and Communication (3.0 units)

Understand product positioning, timing and market opportunities. Key message development and communication pathways, budgets, quantitative measures for Grab and Growth! Integrated launch and market planning.
  • Note: Visit for specific class meeting dates.
49278D001LectureTBASat, U45 of 50John Park,
Ken Wong
OFFICE & ONLINEnotesession dates
Information accurate as of May 19, 2022 8:05 am.