Marketing 405:
Advertising and Promotion Management (4.0 units)
Role of advertising in the marketing mix: determining objectives, strategies, and plans from situation analysis through research and creative processes, media selection, and sales promotion.
Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
---|---|---|---|---|---|---|---|---|---|
16470R | 001 | Lecture | 8:00-9:50am | Tue, Thu | Canceled | Arianna Uhalde | ![]() | ||
16472R | 060 | Lecture | 10:00-11:50am | Tue, Thu | 36 of 55 | Arianna Uhalde | ONLINE | ![]() | |
16474D | 060 | Lecture | 10:00-11:50am | Mon, Wed | Canceled | Therese Wilbur | ![]() |