Spring 2020

Public Diplomacy (PUBD)

• http://annenberg.usc.edu/communication/public-diplomacy-MPD
• D class assignments for graduate students available in ASC140; Phone: (213) 740-0900.
• All graduate students (excluding PhDs) will be assessed a $150 per semester "ASCJ Technology fee. There is no technology fee charged for the summer term. Phone (213)740-5297, or email asctech@usc.edu for questions. All graduate students (excluding PhDs) will be assessed a $150 per

PUBD 369w: Public Diplomacy and Global Citizenship (4.0 units)

Introduces public diplomacy as a central feature of contemporary international relations and challenges students to locate themselves as both its target and practitioners.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52802D	001	Lecture	11:00-12:20pm	Tue, Thu	Canceled			Word (308224 KB)

PUBD 417: Global Engagement: Designing Public Diplomacy Strategies (4.0 units)

Examines issues on the global political agenda and the tools and approaches that the Public Diplomacy practitioner might profitably employ to address them.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52807D	001	Lecture	2:00-4:50pm	Wednesday	2 of 19	Robert Banks	ANN210	PDF (1023332 MB)

PUBD 510: Technologies and Public Diplomacy (4.0 units)

Explores relationship between diplomacy and technological change. Emphasis on question of how new media may force us to rethink traditional frameworks of public diplomacy.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52840D	001	Lecture	2:00-4:50pm	Monday	Canceled

PUBD 512: Cultural Diplomacy (4.0 units)

Provides overview of formal cultural diplomacy and concentrates on ways in which non-governmental entities communicate across international boundaries and the effects of those interchanges.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52842D	001	Lecture	2:00-4:50pm	Tuesday	8 of 19	Nick Cull,Maria McKay	ANN406	PDF (1050928 MB)

PUBD 520: Regional Studies in Public Diplomacy (4.0 units, max 16)

In-depth examination of historical, political, economic, cultural factors that influence public diplomacy efforts within specific geographic regions.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
East Asia
52850D	001	Lecture	5:00-7:50pm	Tuesday	3 of 19	Jay Wang	ANN405	PDF (785010 KB)

PUBD 522: Hard Power, Soft Power and Smart Power (4.0 units)

Institutional and cultural perspectives on instruments of state power: military, intelligence, trade and traditional diplomacy; strategic analyses for determining proper use; desirability of combining resources.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52852D	001	Lecture	2:00-4:50pm	Tuesday	18 of 19	Ernest Wilson	ASC328	PDF (723353 KB)

PUBD 524: The Public Diplomacy of Trade (4.0 units)

Public diplomacy's role in shaping ideas about trade and development and in creating trade agreements, and the use of trade agreements as public diplomacy.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52854D	001	Lecture	9:00-11:50am	Thursday	5 of 19	Pamela Starr	ASC331	Word (121344 KB)

PUBD 526: Public Diplomacy Evaluation (4.0 units)

Critical examination of challenges and benefits of measuring Public Diplomacy's impact; terminology and mechanics of evaluation, the measurement community, and varying approaches for evaluation

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52856D	001	Lecture	2:00-4:50pm	Thursday	18 of 24	Robert Banks	ASC240	PDF (1264595 MB)

PUBD 590: Directed Research (1.0-12.0 units)

Research leading to the master's degree. Maximum units which may be applied to the degree to be determined by the school. Graded CR/NC.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52880D	001	Lecture	TBA	TBA	1 of 10	Nick Cull	OFFICE
52881D	001	Lecture	TBA	TBA	1 of 10	Gordon Stables	OFFICE
52882D	001	Lecture	TBA	TBA	0 of 10		OFFICE
52883D	001	Lecture	TBA	TBA	0 of 10		OFFICE

PUBD 596: Practicum in Public Diplomacy Research (4.0 units)

Development and production of original research-based project in the area of public diplomacy. Graded CR/NC.

Section	Session	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
52887D	001	Lecture	TBA	TBA	10 of 11	Nick Cull	OFFICE

PUBD 599: Special Topics (2.0-4.0 units, max 8)

Special topics in the area of public diplomacy.

Section	Session	Units	Type	Time	Days	Registered	Instructor	Location	Syllabus	Info
Public Diplomacy and National Security
52892D	001	4.0	Lecture	9:00-11:50am	Wednesday	6 of 14	Philip Seib	ASC331	PDF (445560 KB)