Public Relations 504:
Strategic Public Relations Research, Evaluation and Insights (3.0 units)
Covers use of primary and secondary research methods, analysis, web monitoring and analytics, pre- and post-campaign testing, and other techniques in program planning and evaluation.
- Prerequisite: PR 508
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 21317D | 001 | Lecture | 6:30-9:00pm | Thursday | 14 of 15 | Laura Jackson | ASC240 | PDF (396468 KB) |  |
| 21318D | 001 | Lecture | 6:30-9:00pm | Wednesday | 18 of 18 | Aimei Yang | ANN209 | | |
| 21319D | 001 | Lecture | 6:30-9:00pm | Tuesday | 15 of 15 | Dave Quast | ANN408 | PDF (296392 KB) | |
| 21324D | 001 | Lecture | 6:30-9:00pm | Thursday | 13 of 15 | Eunjin (anna) Kim | ANN210 | |