Marketing 425:
Marketing in a Digital World (4.0 units)
An introduction to the changing world of a connected consumer. Understanding consumer online, social media and mobile behavior using marketing analytics and strategic tools.
- Prerequisite: 1 from (BUAD 307 or MKT 385)
- Restriction: Registration open to the following class level(s): Junior, Senior, Senior (fifth year), Sophomore
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16478R | 001 | Lecture | 12:00-1:50pm | Tue, Thu | 48 of 48 | Botao Yang | JFF241 |  |