USC Schedule of Classes

Summer 2019

Marketing 533:

Branding Strategy (1.5-3.0 units)

Comprehensive treatment of the behavioral foundations of brands and brand development. Exploration of alternative branding strategies and marketing tools for brand development.
SectionSessionUnitsTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
16530R6403.0Lecture8:00-10:30amTue, Thu38 of 56Cw ParkJFF233session dates
Information accurate as of February 14, 2020 8:05 am.