Data Sciences and Operations 566:
Marketing Analytics (3.0 units)
Applications and models of marketing-related data analyses to the development of data-driven marketing strategies and making data-driven marketing decisions.
- Restriction: Registration open to the following major(s): Accounting, Business Administration/East Asian Area Studies, Business Administration/Education, Business Administration/Industrial & Systems Engineering, Business Administration/Jewish Nonprofit Management, Business Administration/Pharmacy, Business Administration/Real Estate Development, Business Administration/Social Work, Business Administration/Planning, Business Research, Business Taxation, Business Analytics, Gerontology/Business Administration, Business Administration, Juris Doctor/Business Administration, Law/Business Taxation, Medicine/Business Administration, Marketing, Social Entrepreneurship
- Restriction: Registration open to the following class level(s): Doctoral Student, Master Student
- Crosslist: This course is offered by the MKT department but may qualify for major credit in DSO. To register, enroll in MKT 566.
- Note: Duplicates credit in the former DSO 566. Section 16547: MS in Business Analytics students only.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16546R | 033 | Lecture | 2:00-3:20pm | Mon, Wed | 55 of 56 (4 on waitlist) | Lan Luo | JKP104 | PDF (211208 KB) |   |
| 16547D | 033 | Lecture | 6:30-9:30pm | Wednesday | 56 of 56 (5 on waitlist) | Lan Luo | JKP104 | PDF (211208 KB) | |