Marketing 530:
New Product Development (3.0 units)
Systematic approach to product development and management; processes, techniques, and concepts firms use to develop, test, and introduce products and to manage products over their lifecycle.
- Prerequisite: 1 from (GSBA 509 or GSBA 509A or GSBA 528)
- Note: MKT 530 section 16530 is going to be cancelled.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16530D | 033 | Lecture | 6:30-9:30pm | Wednesday | 0 of 1 | Dennis Schorr | JKP104 |   |