Graduate School of Business Administration 528:
Marketing Management (3.0 units)
Marketing is treated as a managerial decision-making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA 509 and GSBA 509ab.
- Note: Section 15722 - Master of Science in Social Entrepreneurship only
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 15722D | 033 | Lecture | 6:30-9:30pm | Tuesday | 52 of 58 | Ira Kalb | JKP112 |   |