Marketing 525:
Consumer Behavior (3.0 units)
Theories and applications of consumer behavior in marketing; psychlogical, social, cultural, and ethnic factors influencing consumer behavior.
- Prerequisite: 1 from (GSBA 509 or GSBA 509a or GSBA 528)
- Restriction: Registration open to the following class level(s): Master Student, Doctoral Student
- Note: Non-Business student applications are available at www.marshall.usc.edu/registrationpolicies. Please complete and submit to registration@marshall.usc.edu.
| Section | Session | Type | Time | Days | Registered | Instructor | Location | Syllabus | Info |
|---|---|---|---|---|---|---|---|---|---|
| 16518R | 033 | Lecture | 6:30-9:30pm | Wednesday | 33 of 54 | Dennis Rook | JKP204 |   | |
| 16520R | 033 | Lecture | 5:00-6:20pm | Mon, Wed | 40 of 52 | Dennis Rook | JKP102 | |