USC Schedule of Classes

Fall 2015

Graduate School of Business Administration 528:

Marketing Management (3.0 units)

Marketing is treated as a managerial decision making process. Emphasis is given to understanding the concepts, tools, and techniques that comprise a comprehensive marketing strategy. Duplicates credit in GSBA-509ab.
  • Note: Master of Science in Social Entrepreneurship only
SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
15722D033Lecture6:30-9:30pmTuesday53 of 54Ira KalbJKP112PDF (301345 KB)notesession dates
Information accurate as of March 7, 2016 8:09 am.
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