Global Marketing Management

Section 16504

  • Session Dates (session code 001)
    First day of classes:
    Monday, August 21, 2017
    Last day to add:
    Friday, September 8, 2017
    Last day to drop without a mark of "W" and receive a refund:
    Friday, September 8, 2017
    Last day to withdraw without a “W” on transcript or change pass/no pass to letter grade:
    Friday, October 6, 2017
    Last day to drop with a mark of "W":
    Friday, November 10, 2017
    End of session:
    Wednesday, December 13, 2017
  • Book List Prices and book list are subject to change.
    • Schorr. MKT 465 Course Reader: Cases & Readings. (Required)
      ISBN: 9780182223626
      New: $62.02
      Used: $46.75
    • Keegan. Global Marketing. (Required)
      ISBN: 9780134138176
      eBook: $114.99
    • Keegan. Global Marketing (w/out Access Code). (Required)
      ISBN: 9780134129945
      New: $291.00
      Used: $218.25
      Rental: $160.05 (New), $116.40 (Used)
    Purchase from USC Bookstore