USC Schedule of Classes

Spring 2017

Marketing 599:

Special Topics (1.0-3.0 units, max 9)

Examination of current literature and emerging and timely topics in marketing, social marketing, consumerism, macromarketing, marketing of individuals, organizations, and ideas.
SectionSessionUnitsTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
Netnography for Social Media Marketing and Brand Analysis
16564R0333.0Lecture11:00-12:20pmTue, Thu39 of 54Robert KozinetsJKP112PDF (357559 KB)session dates
Information accurate as of October 3, 2017 4:56 pm.