USC Schedule of Classes

Fall 2016

Public Relations 537:

Public Relations and Branding (3.0 units)

Concept of branding, including brand definition, brand engagement, brand management and the role of public relations in creating brand value.
    SectionSessionTypeTimeDaysRegisteredInstructorLocationSyllabusInfo
    21561D001Lecture3:00-5:40pmTuesday
    18 of 18
    Fred CookASC228session dates
    Information accurate as of March 5, 2017 5:43 pm.